Henry Homestead Co.
PROJECT SERVICES
Branding
PROJECT DETAILS
This project was a dream to work on! The business owner is as sweet as can be, and the aesthetic she wanted to achieve for her brand was so feminine, fun and organic! Henry Homestead Co. specializes in handmade goods for the house and the closet. The owner wanted something that was both modern yet earthy. She also wanted to incorporate a barn since she and her family live in the country and enjoy all things rustic and chic.
For the design, we landed on a color palette that included a rustic burnt orange, green and a peachy pink. The logo incorporates both a barn and a floral element to give it a touch of femininity. I added a granulated filter to the logo to make it look more hand-drawn and rustic.